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Continue reading →: Junk MailWhen Harvey Mudd College mailed envelopes labeled “JUNK MAIL,” they took a counterintuitive approach that worked. In a sea of glossy brochures and empty slogans, their humor and honesty stood out. They didn’t try to impress—they connected. From Harvey Mudd to Avis and Domino’s, brands that own the truth earn…
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Continue reading →: Keep the Brush MovingBefore he painted happy little trees, Bob Ross spent twenty years as Master Sergeant Robert Ross—the voice that corrected, inspected, and demanded perfection. This piece traces how he deliberately killed that voice and built a method designed to silence self-doubt by never stopping. Wet-on-wet painting wasn’t just a technique; it…
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Continue reading →: The B Rabbit CloseEver notice how some people can turn criticism into their secret weapon? That’s the B Rabbit Close, named after the climactic rap battle in 8 Mile. By owning your flaws before anyone else can, you disarm critics, earn trust, and even win over skeptics. Billionaire Bryan Johnson does it with…
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Continue reading →: Fourth Anniversary | What I’ve Learned From Four Years of Writing OnlineLast year, a post I barely thought about ended up driving two-thirds of my site’s traffic. Not my favorite, not my best work, just something I found interesting enough to put into the world. Then history rhymed, the moment shifted, and it exploded. This essay is about Black Swans, power…
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Continue reading →: SEGAVILLE, USAWelcome to SEGAVILLE, USA—where SEGA finally got through to Walmart. When the world’s biggest retailer shut them out, SEGA didn’t argue harder in the boardroom—they listened harder in the real world. What followed was a guerrilla campaign built on empathy, not ego. Kids became the messengers, and the message was…
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Continue reading →: Magic Pills, Volume One: Your Physical FoundationEveryone wants the one thing that changes everything. It doesn’t exist. But a handful of “almost unfair” body habits come close. This is the foundation—sleep, walking, strength, cardio, heat, and simple glucose control—stacked at the minimum effective dose. Not beach muscles. Not biohacking theatrics. Just practices that quietly compound: lower…
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Continue reading →: The Jack StoryHave you ever met a customer so frustrated you didn’t know where to start? Barnett Helzberg Jr.’s The Jack Story shows why it’s not always about the problem—they’re carrying the weight of their journey before they even reach your door.
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Continue reading →: Note to SelfOn my 45th birthday, I decided to take stock—not with resolutions or advice, but with notes I’ve been quietly keeping for years. What started as a private “Note to Self” has grown into a list of lessons about work, attention, friendship, courage, and choosing what matters. Some are practical, some…
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